There is a new trend these days on social media. Users are posting this year’s and a ten-year-old picture, and after that, there are plenty of likes. Happy But, have you ever thought that the happiness that comes with love and smileys on Facebook can be dangerous in some form or another? If you have not yet thought about it then you should come! Actually, when we are on social media, why do we forget that this is our home whose key is with everyone, whether we give it or not.

The debate that is currently underway for this challenge is whether it is a threat to the users’ privacy. Somewhere, Facebook and users have not been at the stake of privacy. Now you can say that there is a danger to anyone’s privacy from the memo. This is a kind of laughing challenge. Actually, these questions arise that for a long time Facebook users are facing criticism about the privacy policy. Become a Cambridge Analyte or share information about users from Amazon, Netflix and other over the top platforms. There is no such thing that companies should use the data collected from this challenge for their benefit, that is, how they change on their face as the age of the people, use your data to understand it.

Before knowing whether this trend has been set by Facebook, know that Facebook has caught criticism regarding the confidential aspect of facial recognition technique (Facial Recognition Technology). And what we have been doing these days- ‘I used to look like this 10 years ago, now it looks like’, playing games is a matter of facial recognition technology in a way.

We should keep in mind that whatever we share on Facebook is the data. We should be cautious about our data because this era is of data and any war can be fought through it. In this way, we should recognize the potential of our data. Facebook says that the virus that is viral on its platform is user-generated. Facebook has not set this trend. The cameras that are being used as photos are already on Facebook. Facebook is not going to benefit from these memes nor is Facebook taking advantage of them.

Actually, the one you understand as a challenge on Facebook is the technique to recognize the face in a way. It is used for the detection of missing children and any terrorists. You might be surprised to know that in New Delhi last year, the police had detected 3 thousand missing children using facial technology only in four days. Not only this, but giant tech companies also use this technology for advertising targeting.

In the case of facial recognition technology in 2016, Amazon was criticized. Amazon sold this service to investigating agencies. The company sold this technology to the police department in Washington and Orland. At that time, this technology was seen as the most dangerous for privacy and Amazon had to be a victim of criticism. It is said that the police are using this technology not only to find criminals, but also the people who are being exploited are using this technique. After this, the US Civil Liberties Union banned Amazon from selling this technology.

The celebrities from around the world are participating in this challenge on different social media platforms. But, it does not know exactly where it started from. At the moment, Instagram and Twitter have not responded to this trend, while Facebook has denied that it has not set this trend. We are not doing this that you do not get involved in this trend, but we have to say that if you are on social media then be cautious, your privacy is pledged to someone else’s door and yet these big companies are not safe Have been able to keep If not, then no Cambodian analytics data leaks, and without asking you, Facebook gives your data to big tech companies.

-Shikha Sandhir