Special things
– The smartest mobile phone can become the largest medium to win votes
– Smart phones and Internet users more than doubled in the country compared to 2014
– In the last 5 years, the number of active people on social network has increased three times
Political parties had taken the role of social media in reaching voters almost a decade ago, but in the country till the last Lok Sabha elections, i.e., even those who use the Internet till 2014, are equal to 20 per cent of the total population. Were not. Ten percent of the people were not connected to the social network. In spite of this, many big political parties, including the BJP and Congress, had a great strength in influencing voters through social media.
Especially in this, the BJP got great success. In the last five years, the social media’s own strength has also increased tremendously. Because of the use of smart mobile phones, its canvas is increasing. In such a situation, it has become a big platform for the parties.
Look at the data, compared to the year 2014 in the country, more than twice the use of the internet by 2018, while the use of social network has increased more than three times. Smart phone users were more than double.
In the first four months of this year, i.e. till the Lok Sabha elections, this number is definitely going to increase. According to a survey, an average of 94% of the people in the urban areas use the Internet from their mobile phones. This number is also increasing in rural areas. In such a way, smart phones can become the largest medium for getting votes. In this sense, this time too will be the ‘largest digital election’ for the Lok Sabha.
43 thousand villages out of 6 lakh mobile services
According to the information provided by Communication Minister Manoj Sinha last year in the Lok Sabha, 43,088 of the total 5,97,618 villages (population of the population according to the census of 2011) were not connected to mobile service till July 2018. Sinha had told that about 88 percent of the country’s population had 3G and 4G facilities.
Smart phone users in India
Year number (estimated)
2014 12,84,23,100
2018 27,91,80,000
2019 31,71,48,000
Internet users in India
Year number (estimated)
2014 23,31,52,478
2018 48,30,00,000
2019 52,53,00,000
Social Networks in India
Year number (estimated)
2014 10,60,00,000
2018 32,61,00,000
2019 35,14,00,000
Facebook users in india
Year number (estimated)
2014 9,20,00,000
2018 28,10,00,000
2019 31,36,00,000